




Violet Brightening Shampoo - Liter
Best For: Blonde, gray, or highlighted hair

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IT'S ALL IN THE DETAILS
Violet Brightening Shampoo - Liter
The ultimate weapon in the fight against brassy tones! This purple shampoo is packed with powerful ingredients that work together to keep your blonde locks looking bright and beautiful.

How to Use:

Performance with Purpose
Only Aquage Has AlgaePlex®
Each formula is infused with AlgaePlex, our proprietary blend of marine botanicals.
what it is:
AlgaePlex contains eight sustainably sourced types of seaweed, algae and kelp.
the result:
Styles that are more climate resistant - hair that doesn't fall flat, styles that combat frizz, blowouts that last longer and color that's more vibrant.

A TREATMENT IN EVERY BOTTLE

PERFORMANCE WITH PURPOSE
FAQs
It uses violet pigments to counteract brassiness and unwanted yellow tones, brightening and illuminating blonde, lightened, and highlighted hair.
Yes, it's formulated with SeaExtend®, an intensive blend of sea botanicals that helps seal the cuticle and lock in color molecules for longer-lasting toning results.
Yes, it's designed to help strengthen hair, reduce breakage, and fight frizz in addition to toning.
Yes, it provides thermal protection as part of its formula.
Yes, it's sulfate-free, paraben-free, and sodium chloride-free.


