Lookbook

for salon looks at home

Plastic-Neutral

2.5 million plastic bottles diverted from entering the ocean. 

Learn More

Birth of Aquage

Life began in the nutrient-rich depth of the sea... and so did Aquage. Founded in 1998 by salon professionals inspired by the restorative and nutrient-rich properties of the sea, our professional hair care and styling line products are infused with AlgaePlex, a proprietary blend of eight marine botanicals – including algae, seaweed and kelp – that nurtures, strengthens, smooths and protects hair hair’s natural beauty for superior shine and condition.

Trusted by stylists

Professional hair care and styling has always been central to who we are. Each Aquage product is custom-blended, rigorously tested and refined in top salons, providing hair artists with consistently exceptional care and styling products that are light-weight, nurturing, layerable, and purposeful for an incredibly luxuriant result for both the salon client and the consumer.

From the Salon & Beyond

our Promise

As experts in our field, we strive to empower, educate and support our stylists and customers with all their hair care and styling needs. Our salon-proven results can enhance or transform any hair texture to impart the confidence and control you need to feel your best every day. In order to preserve the source and inspiration behind Aquage® products, we are committed to supporting conservation efforts that make a meaningful impact in protecting our oceans and environment.

FROM THE JOURNAL

Turn up the Texture

Turn up the Texture

As we head into summer, we are all about enhancing natural texture and volume. Our brand-new spray wax will help you achieve that amped up look! A...

Read more
#HairGoals for Mother's Day

#HairGoals for Mother's Day

Celebrate this Mother’s Day in style and good company. Spoil mom with The Real Housewives of New Jersey Melissa Gorga’s favorite beauty obsession—A...

Read more
Backroom Excellence

Backroom Excellence

Be empowered. Achieve excellence.   Welcome to the Backroom, we’re so glad you’re here. Aquage is committed to being the destination for stylists ...

Read more